Meta Conversions API on

WebFlow

Easily install and manage the Meta Conversions API on your Webflow website

Discover features designed to simplify workflows, boost productivity, and improve team collaboration seamlessly.

Discover features designed to simplify workflows, boost productivity, and improve team collaboration seamlessly.

Webflow conversions API
Webflow conversions API
Webflow conversions API

Add Multiple Pixels

Add Multiple Pixels

Send events to unlimited datasets in ads manager for backup

Send events to unlimited datasets in ads manager for backup

Block Bots

Block Bots

Stop bots & page refreshes from sending events

Stop bots & page refreshes from sending events

WebFlow eCommerce

WebFlow eCommerce

Track all Webflow eCommerce events natively

Track all Webflow eCommerce events natively

Agency Plans

Agency Plans

Manage one or multiple sites all in your dashboard

Manage one or multiple sites all in your dashboard

The Easiest Way to Install the Facebook CAPI on Webflow

We get it…

The Facebook Conversions API is notoriously difficult to setup and nobody really wants to have to deal with installing and setting up Google Tags Manager - its complex, hard to learn and you'll waste weeks trying to optimise your setup.

That's why we built PixelFlow. To give you a simple way to load both the Facebook Conversions API & Pixel together without having to deal with "dataLayers", "variables" and all of the complexity that comes with using other systems.

PixelFlow is a simple to use Webflow plugin that loads directly in your Webflow project and lets you easily load the Meta Conversions API then tag any element, define what event should trigger when that element is clicked…that's it!

You'll immediately see your event match quality scores in Facebook ads manager go from a 5/10 to 8.5/10 and even up to 9.8/10 on average.

This means your ads cost less, your reporting in ads manager is more accurate and you'll know which campaigns to actually scale and which to turn off.

We guarantee that PixelFlow will save you more money that it costs!

Emmett
Founder @ PixelFlow.so

Built-in deduplication

Built-in deduplication

Built-in deduplication

Loads Pixel & CAPI

Loads Pixel & CAPI

Loads Pixel & CAPI

URL based triggers

URL based triggers

URL based triggers

Webflow eCommerce tracking

Webflow eCommerce tracking

Webflow eCommerce tracking

Add multiple pixels

Add multiple pixels

Add multiple pixels

Block bots & page refreshes

Block bots & page refreshes

Block bots & page refreshes

PixelFlow was way easier to setup than Google Tags Manager and gave us an immediate increase in our event match quality score in Facebook. This means we now know which campaigns are actually generating revenue and its easier to scale the right ones, for less

PixelFlow was way easier to setup than Google Tags Manager and gave us an immediate increase in our event match quality score in Facebook. This means we now know which campaigns are actually generating revenue and its easier to scale the right ones, for less

Niall Doherty, Reviewfox

Simple to Setup

We designed PixelFlow to be incredibly easy to integrate with Webflow.

Setup is as simple as:

  1. Create an account

  2. Install the Pixelflow plugin

  3. Add your site & Pixel

  4. Install the script & publish your website

After that its as simple as adding choosing how you'd like to track events - tagging elements with a specific "class" or simply defining a particular URL that should trigger an event.

You can always see your full events log and the payload for each event so tracking is not just a "black box"

How to Track Meta Events on Webflow

Assign a Meta event on your Webflow site in two simple ways

1: Define an event URL

Choose a page URL on your Webflow website and assign that page to trigger a specific event.

1: Tag any website element

Select an element on your website and choose the event it should trigger when clicked

1: Tag any website element

Select an element on your website and choose the event it should trigger when clicked

2: Tag a Webflow element

Select any element on your Webflow website and choose the event that should trigger when clicked.

2: Tag a Webflow element

Select any element on your Webflow website and choose the event that should trigger when clicked.

2: Tag a Webflow element

Select any element on your Webflow website and choose the event that should trigger when clicked.

Webflow eCommerce Integration

PixelFlow integrates directly with Webflow's eCommerce features to track all of your eCommerce events including:

Add to Cart

Add to Cart

Add to Cart

Checkout

Checkout

Checkout

Purchase

Purchase

Purchase

Additionally PixelFlow automatically enriches that data with all possible data related to the customer such as name, phone number, address, zip, email address etc.

This means you'll receive the highest possible Event Match Quality scores in Facebook Events Manager

See All Events Tracked & Payloads

With PixelFlow you can see detailed logs for every single event we've tracked on your Webflow site along with timestamps and the URL it was triggered on.

Additionally, we provide the exact payloads that was sent with each event (in JSON format) so you can see all of the additional data we sent to Meta along with the event to enrich it and boost your EMQ score and easily troubleshoot if needed

Get Started

Get Started

Improve your Facebook ads for your Webflow site in minutes with simple setup and powerful features

Improve your Facebook ads for your Webflow site in minutes with simple setup and powerful features

Simple setup

Simple setup

Simple setup

Track any page or element

Track any page or element

Track any page or element

Webflow eCommerce tracking

Webflow eCommerce tracking

Webflow eCommerce tracking

Add multiple pixels

Add multiple pixels

Add multiple pixels

Block bots & page refreshes

Block bots & page refreshes

Block bots & page refreshes

Common Questions

Common Questions

Common Questions

How do I set up the Facebook Pixel or Conversions API in Webflow?

Setting up the Facebook Pixel or Conversions API in Webflow usually requires manual coding or third-party tools. With PixelFlow, you can skip the technical setup as it automatically connects your Webflow site to the Facebook Conversions API (CAPI) using first-party tracking, ensuring every event is logged accurately without extra configuration.

What’s the difference between using the Facebook Pixel and the Facebook Conversions API in Webflow?

How can I improve Facebook Ads tracking accuracy on my Webflow site?

Can I replace my Facebook Pixel with PixelFlow on Webflow?

Do I need coding experience to integrate the Facebook Conversions API with Webflow?

How do I set up the Facebook Pixel or Conversions API in Webflow?

Setting up the Facebook Pixel or Conversions API in Webflow usually requires manual coding or third-party tools. With PixelFlow, you can skip the technical setup as it automatically connects your Webflow site to the Facebook Conversions API (CAPI) using first-party tracking, ensuring every event is logged accurately without extra configuration.

What’s the difference between using the Facebook Pixel and the Facebook Conversions API in Webflow?

How can I improve Facebook Ads tracking accuracy on my Webflow site?

Can I replace my Facebook Pixel with PixelFlow on Webflow?

Do I need coding experience to integrate the Facebook Conversions API with Webflow?

How do I set up the Facebook Pixel or Conversions API in Webflow?

Setting up the Facebook Pixel or Conversions API in Webflow usually requires manual coding or third-party tools. With PixelFlow, you can skip the technical setup as it automatically connects your Webflow site to the Facebook Conversions API (CAPI) using first-party tracking, ensuring every event is logged accurately without extra configuration.

What’s the difference between using the Facebook Pixel and the Facebook Conversions API in Webflow?

How can I improve Facebook Ads tracking accuracy on my Webflow site?

Can I replace my Facebook Pixel with PixelFlow on Webflow?

Do I need coding experience to integrate the Facebook Conversions API with Webflow?