Setup Facebook Conversions API in Under 10 mins
Simple setup with point & click to send better data to Facebook & get better ad results
No Google Tag Manager
No Developers
Compatible with:
Track More Data
More data tracked means Meta can optimise on more signals
Ads Cost Less
Lower cost per ad result when Meta gets cleaner conversion signals.
Accurate Reporting
Ads Manager results line up with your actual results
Point & click setup
No need for developers. Point at anything on your site and turn it into a tracked event.
Track a form
Track a button
Track a page load
Track call bookings
Track eCommerce
See which ads & traffic are driving results
Every visitor, session and conversion, grouped by where it actually came from.
Every source, separated
Visitors, sessions and page views
Leads, trials and purchases
Revenue and revenue per session
Filter and drill down
View the full customer journey
Click any conversion and follow the whole path, from the ad they arrived on to the event that converted them.
Every touch in order
The source and campaign that started it
Touch count and time to convert
Repeat visits stitched together
Filter and drill down
Built for people who hate complexity
Non-technical founders
Small and medium-sized businesses
Agencies
Anyone who wants to setup CAPI without complexity
See every tracked event in detail
Stop taking your tracking on faith. Every event PixelFlow sends to Meta is logged in full, as it happens.
Every event, timestamped
The full payload
Delivery status
Where it came from
Filter and export
Track Anything
Any event from your website sent to Facebook and attributed in your ads
Browser
Server
Deduplicated
Track Any Forms
Trigger an event when someone fills in a form
Track Booked Calls
Track booked calls and demos
Track Button Clicks
Any button or link on your site - no code needed.
Track eCommerce
Purchases, add-to-carts etc. from your store or Stripe.
Start scaling your ads with better data
No credit card required
5-minute setup
All the features you need without the complexity
Everything you need, nothing you don’t
Event deduplication
Send browser and server events together without double-counting conversions.
Block bots & reloads
Block bot traffic and page reloads muddying your ad results in Ads Manager
Load Pixel & CAPI together
PixelFlow loads your Pixel & CAPI together for improved hybrid tracking results
GDPR Compliant
PixelFlow is automatically compliant with popular cookie consent plugins by default
Customer Journeys
See the full journey every customer took to convert into a lead or sale from ad click to conversion
Event payloads
See what data was tracked and sent with every single action and event you've sent to Meta
Cross domain tracking
Cookies remain persistent across all of your subdomains and 3rd party sites
Attribution dashboard
See where every sale & conversion came from - even organic traffic
Simple to use
Install once, connect your tools, and let PixelFlow handle the tracking.
Don’t just take our word for it
Our customers speak for themselves
Customer story
“PixelFlow is our source of truth. Our match quality jumped from 4/10 to 8.5/10, and the numbers now line up with our CRM and Stripe.”
Grant Eilertson · SimpleCheck
Read the story
We’re not a faceless company
Real people, always available for you
If you’ve ever tried to set up the Meta Conversions API before, you’ve probably found:
Google Tag Manager is complex
You’re missing events
There are errors everywhere
And if you don’t have the Conversions API set up, you’ll find it difficult to scale your campaigns, because there are gaps in your tracking, resulting in inaccurate reporting in Ads Manager.
The only solutions for setting up accurate tracking using the Conversions API were to hire a developer to set up “server side” tracking on some complex system that would take weeks to learn (who wants to deal with containers, dataLayers, Variables etc.?)
On top of that every company was just “too big” to actually talk to someone.
We built PixelFlow to fix that. Our goal is to make high-end tracking for Facebook ads available to everyone without the need for complex systems or paying developers hundreds of dollars. On top of that we are always available to help users anytime. We regularly jump on video calls throughout the day to help with tracking setup questions.
If you want server side “Conversions API” tracking without all of the complexity, PixelFlow is for you.
Need help or want a demo? Book a call and I’ll personally help you out!
Emmett Cooke · Founder & CEO
Book a call
Simple, honest pricing
Same features - just extra options for teams and agencies
Add extra sites to any plan for $10/month
Free 7-day trial
Cancel anytime
Free setup help
Track unlimited events
Compatible with your platform:
Frequently asked questions
Everything you need to know about switching to server-side tracking.
Do I need Google Tag Manager?
No. That’s the whole point: you connect PixelFlow directly to your site and to Meta, with no tag manager and no pixel snippets to maintain.
Why not just use Meta's One Click CAPI setup tool?
Because it just mirrors the pixel. It can't see any server events. It can't collect extra information. Its a good start if you have nothing, but a tool like PixelFlow maxes out your EMQ score to ensure you're sending as much data as you can
Do I need a developer to set it up?
No. Most sites are live in about five minutes with a simple setup — no developer needed.
Which platforms does PixelFlow support?
Right now PixelFlow is focused on Meta - sending both the Facebook Pixel and the Conversions API for your Facebook and Instagram ads. More platforms are on the roadmap.
How is server-side tracking more accurate?
Browser pixels get blocked by ad blockers, iOS, and privacy settings. Server-side events send straight from your server, so platforms receive the conversions they would otherwise miss.
Will it work with my website?
Yes. PixelFlow installs on Webflow, Framer, Squarespace, WordPress, and custom-coded sites, and key events like purchases, leads, and bookings are tracked automatically.
What happens after the free trial?
When your 7-day free trial ends, tracking pauses until you pick a plan. Your setup and settings are saved, so you can pick up exactly where you left off.
Can I cancel anytime?
Yes. There are no contracts - cancel in one click from your dashboard and you won’t be billed again.
What counts as a “site”?
One website (domain), including all of its subdomains. You can add extra sites to any plan for $10/month each.
Smarter, server-side tracking
Start sending accurate conversions today - no tag manager, no code, no developer required.