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Setup

Meta's

Conversions API

&

Pixel in Less than 10 mins

Pixel in Less
than 10 mins

No developer. No confusion. No frustration.
Just point, click and you're done.

Compatible with platforms including:

Start 7 Day Free Trial

Start 7 Day Free Trial

Start 7 Day Free Trial

Start 7 Day Free Trial

No credit card required

Setup Facebook Pixel
Setup Facebook Pixel

Better Tracking =
Better Ad Results

Better Tracking =
Better Ad Results

By using the Conversions API with PixelFlow you'll track more data resulting in:

By using the Conversions API with PixelFlow you'll track more data resulting in:

Every click and customer interaction in Ads Manager

Accurate ROAS - know which campaigns to scale

Facebook able to find you more similar customers

How Does it Work?

What is server side tracking and the Conversions API?

If you're only using the Facebook Pixel to track conversions, you could be losing up to 40% of your data by iOS settings, ad blockers etc.

PixelFlow helps you solve this by sending data to a server first (via "Conversions API") where it can't be blocked and then to Facebook ads manager.

We made this solution simple enough that anyone can implement server side tracking in under 10 mins.

Curious to try it out? Try our playground to see how it works.

No need to bang your head against a wall trying to understand "data layers" and "variables".


PixelFlow is designed so anyone can implement server side tracking without needing a PHD in just 4 steps

If you're only using the Facebook Pixel to track conversions, you could be losing up to 40% of your data by iOS settings, ad blockers etc.

PixelFlow helps you solve this by sending data to a server first (via "Conversions API") where it can't be blocked and then to Facebook ads manager.


We made this solution simple enough that anyone can implement server side tracking in under 10 mins

Connect Meta

Install script

Send data to Meta via Pixel & CAPI

Get better ad results

Setup conversions API
Since adding the Conversions API to our website, Facebook is sending us better traffic, we have more accurate ad manager reporting and we're now able to spend less while knowing which campaigns to scale
Since adding the Conversions API to our website, Facebook is sending us better traffic, we have more accurate ad manager reporting and we're now able to spend less while knowing which campaigns to scale

Niall Doherty., ReviewFox.co

Photo of Sebastien Painblanc
Photo of Sebastien Painblanc

Who is it For?

PixelFlow is the ideal solution for you if:

Run Facebook Ads

You are or will run Facebook ads to your website and want more accurate reporting and data

Hate complexity

You don't want to have to deal with complexities like "dataLayers" or "Containers"

Want CAPI in mins

You don't want to have to wait weeks or pay hundreds of $ for a developer to set it up for you

If you're a founder, small business owner, marketer or agency and want better tracking without the complexities. then PixelFlow is for you.

Track What Matters

Track any event type (eg. Lead) and see it accurately attributed in your Facebook ads manager

Track Forms

Trigger events to Meta when a user completes a form and send additional data like name, email, phone, location to enrich the event meta data

Track Forms

Trigger events to Meta when a user completes a form and send additional data like name, email, phone, location to enrich the event meta data

Track Forms

Trigger events to Meta when a user completes a form and send additional data like name, email, phone, location to enrich the event meta data

Track Booked Calls

Send a "Lead" (or any) event when someone books a call via Calendly or TidyCal on your website. Block duplicate events if someone rebooks their call time

Track Clicks

Tag any element including buttons, images etc. and trigger an event to Meta. For example send a "Donate" event when someone clicks a button

Track eCommerce

Automatically track all eCommerce events & data on WebFlow, Framer, WooCommerce & Squarespace. Easily track eCommerce events on any platform.

Trigger Events Easily

Easily tag and trigger an event in one of two ways

Choose a Page URL

Tag any element including buttons, images etc. and trigger an event to Meta when its clicked

Tag Any Website Element

Choose a page and select an event to trigger when a user visits that page (like "Contact")

Simple Pricing

Need more sites? 5 sites for $59/month or 10 sites for $99/month

$19

/ month

Start Free

Start Free

No credit card required

Install on 1 website

Unlimited event tracking

Event analytics

View high level metrics anytime

Unlimited sub domains

eg. app.yourdomain etc.

Event payload logs

See whats sent with every event

Track unlimited events

No limitations

Unlimited pixels

Send events to unlimited datasets

Free 7 days trial

Cancel anytime

Free setup help

Track Unlimited events

Simple Pricing

Need more sites? 5 sites for $59/month or 10 sites for $99/month

$19

/ month

Start Free

Start Free

No credit card required

Install on 1 website

Unlimited event tracking

Event analytics

View high level metrics anytime

Unlimited sub domains

eg. app.yourdomain etc.

Event payload logs

See whats sent with every event

Track unlimited events

No limitations

Unlimited pixels

Send events to unlimited datasets

Free 7 days trial

Cancel anytime

Free setup help

Track Unlimited events

Simple Pricing

Need more sites? 5 sites for $59/month or 10 sites for $99/month

$19

/ month

Start Free

Start Free

No credit card required

Install on 1 website

Unlimited event tracking

Event analytics

View high level metrics anytime

Unlimited sub domains

eg. app.yourdomain etc.

Event payload logs

See whats sent with every event

Track unlimited events

No limitations

Unlimited pixels

Send events to unlimited datasets

Free 7 days trial

Cancel anytime

Free setup help

Track Unlimited events

Our Guarantee

Better tracking and reporting than your previous setup or you don't pay

Trustpilot

I was banging my head against a wall with Stape & Google Tags Manager for days. This is just so simple, thank you!
I was banging my head against a wall with Stape & Google Tags Manager for days. This is just so simple, thank you!

Abby Wood., TheContentLab.ie.

Photo of Sebastien Painblanc

What Happens After Signup?

  • Instant access to the dashboard (no credit card required)

  • Follow 4 setup steps

  • Optional free setup call

  • Events visible in Meta within minutes

  • Your ad targeting and reporting will improve in 48 hours

  • 7 days later if you love it, choose a plan & continue

  • Instant access to the dashboard (no credit card required)

  • Follow 4 setup steps

  • Optional free setup call

  • Events visible in Meta within minutes

  • Your ad targeting and reporting will improve in 48 hours

  • 7 days later if you love it, choose a plan & continue

I was banging my head against a wall with Stape & Google Tags Manager for days. This is just so simple, thank you!
I was banging my head against a wall with Stape & Google Tags Manager for days. This is just so simple, thank you!

Abby Wood., TheContentLab.ie.

Photo of Sebastien Painblanc

What Happens After Signup?

  • Instant access to the dashboard (no credit card required)

  • Follow 4 setup steps

  • Optional free setup call

  • Events visible in Meta within minutes

  • Your ad targeting and reporting will improve in 48 hours

  • 7 days later if you love it, choose a plan & continue

Every Feature - Zero Complexity

All the features you need for server-side tracking without needing a PHD

Event deduplication

Events are sent with the same eventID for automatic deduplication by Facebook

Real-Time Tracking

Events are sent with the same eventID for automatic deduplication by Facebook

Block bots & reloads

Block bot traffic & page refreshes showing up in your ad reports

Load CAPI & Pixel

PixelFlow loads your CAPI & Facebook pixel side by side so you don't have to

GDPR Ready

PixelFlow is compatible with all cookie consent plugins for GDPR

Event payloads

Full visibility of tracking withevent logs, analytics and payloads for each event

Programmatic API

Developer? You can trigger events programmatically using our API.

Lightweight script

No complex scripts that will slowdown your website load speeds

Useful analytics

See how many events have been tracked and in which category they belong to

Cross domain cookies

Cookie remains persistent across 3rd party sites and sub domains

GTM / Stape?

See how we compare against alternatives like GTM & Stape

Low cost done for you setup available

View comparison

View comparison

Facebook Pixel vs
Facebook Conversions API

Facebook Pixel vs
Conversions API

Pixel vs
CAPI

Why not just use the Facebook Pixel?

FACEBOOK PIXEL

Inaccurate FB manager reporting

Only sends browser events

Duplicate events fired

Hard to use alongside CAPI

Need to invest time in learning GTM

Tracking blocked by adblocker & iOS

Difficult to troubleshoot setup issues

Cookie doesn't last long

V/S

Logo
Logo

Up to 40% more data collected

Sends both browser & server events

Automatic event de-duplication

Loads both Pixel & CAPI for you

No week long courses to learn

Less likely to be blocked

Full event logs & payloads

Extended cookie lifetime

Scale Your Ads Effectively

Scale Your Ads Effectively

PixelFlow helps you dramatically increase your event match quality score in Meta events by tracking and sending as much information as possible with each event.

On average our users get anywhere from 8.3 to 9.30/10 and better event match quality scores means:

PixelFlow helps you dramatically increase your event match quality score in Meta events by tracking and sending as much information as possible with each event.

On average our users get anywhere from 8.3 to 9.30/10 and better event match quality scores means:

See more accurate ad data

Spend less to acquire customers

Facebook can find you more relevant traffic

Who Are We?

Hey I'm Emmett, the founder of PixelFlow.

If you've ever tried to setup the Meta Conversions API before, you've probably found:

  • Google tags manager is complex

  • You're missing events

  • There's errors everywhere

And if you don't have the CAPI setup, you'll find it difficult to scale your campaigns, because there's gaps in your tracking, resulting in innacurate reporting in ads manager.

The only solutions for setting up accurate tracking using the Conversions API were to hire a developer to setup "server side" tracking on some complex system that it would take weeks to learn (who wants to deal with containers, dataLayers, Variables etc.?)

On top of that every company was just "too big" to actually talk to someone.

We built PixelFlow to fix that. Our goal is to make high end tracking for Facebook ads available to everyone without the need for complex systems or paying developers hundreds of dollars. On top of that we are always available to help users anytime. We regularly jump on video calls throughout the day to help with tracking setup questions.

If you want server side "Conversions API" tracking without all of the complexity, PixelFlow is for you.

Hey I'm Emmett, the founder of PixelFlow.


We built this platform because I was frustrated with having to deal with broken tracking and reporting in Facebook ads manager.


On top of that, the only solutions for setting up accurate tracking using the Conversions API were to hire a developer to setup "server side" tracking on some complex system that it would take weeks to learn (who wants to deal with containers, dataLayers, Variables etc.?)

I also found that every company was just "too big" to actually talk to someone.


I built PixelFlow to fix that.


Our goal is to make high end tracking for Facebook ads available to everyone without the need for complex systems or paying developers hundreds of dollars.


On top of that we are always available to help users anytime. We regularly jump on video calls throughout the day to help with tracking setup questions.


If you want server side "Conversions API" tracking without all of the complexity, PixelFlow is for you.

Setup conversions API

PS. If you're a developer, we also offer programmatic API too.

PS. If you're a developer, we also offer programmatic API too.

Custom Setup

Want us to just set it up for you? We offer a low cost "done for you" option

Low cost done for you setup available

Book a Call

Book a Call

Reviews

Reviews

Reviews

Fix Your Meta Tracking Today

Accurate reporting and attribution for your Facebook Ads

Start 7 Day Free Trial

Start 7 Day Free Trial

Frequently Asked Questions

How is this different to just using the Meta Pixel on my website?
icon

Server-side tracking (also called the Conversion API) is better than using the standard "Facebook Pixel" implementation because it works even if visitors have ad blockers, tracking prevention, or cookie restrictions enabled meaning you get more complete, accurate data to measure results and improve your ads. It tracks events on your website before they can be blocked by a user's browser meaning you can get more data sent to Meta events manager and in turn reduce your costs because your data is better and more accurate

What are the benefits of PixelFlow?
icon

PixelFlow tracks all events that users take on your website and send those events to Meta before the tracking can be blocked by the browser, adblocker, iPhone etc. This means you get far more accurate reporting data in your Meta events manager leading to reduced costs and increased conversions. Essentially you'll spend less on Meta ads and get a better return as you'll have more accurate data

How much more accurate is PixelFlow vs just the Meta pixel on my website?
icon

PixelFlow picks up 30–40% more conversions that Meta Pixel misses - especially on iOS, Safari, or when ad blockers are active. While Meta relies on browser-side data (which gets blocked), PixelFlow uses server-side tracking to ensure you see the full picture - every click, sale, and signup, even the hidden ones.

Will it slow down my website?
icon

Absolutely not - the PixelFlow script is only 11kb in size and designed to be super lightweight so as not to affect your site speed at all

Can I talk to a real person?
icon

YES absolutely. We love talking to customers. You can book a call anytime with us whether you're a paying customer or not. We're always available to hop on a call and help you out with tracking questions. Just book at https://tidycal.com/getpixelflow/30-minute-meeting

How is GDPR handled?
icon

PixelFlow is compatible with cookie consent plugins and GTM so you can set it up to load only after consent has been given.

Frequently Asked Questions

How is this different to just using the Meta Pixel on my website?
icon

Server-side tracking (also called the Conversion API) is better than using the standard "Facebook Pixel" implementation because it works even if visitors have ad blockers, tracking prevention, or cookie restrictions enabled meaning you get more complete, accurate data to measure results and improve your ads. It tracks events on your website before they can be blocked by a user's browser meaning you can get more data sent to Meta events manager and in turn reduce your costs because your data is better and more accurate

What are the benefits of PixelFlow?
icon

PixelFlow tracks all events that users take on your website and send those events to Meta before the tracking can be blocked by the browser, adblocker, iPhone etc. This means you get far more accurate reporting data in your Meta events manager leading to reduced costs and increased conversions. Essentially you'll spend less on Meta ads and get a better return as you'll have more accurate data

How much more accurate is PixelFlow vs just the Meta pixel on my website?
icon

PixelFlow picks up 30–40% more conversions that Meta Pixel misses - especially on iOS, Safari, or when ad blockers are active. While Meta relies on browser-side data (which gets blocked), PixelFlow uses server-side tracking to ensure you see the full picture - every click, sale, and signup, even the hidden ones.

Will it slow down my website?
icon

Absolutely not - the PixelFlow script is only 11kb in size and designed to be super lightweight so as not to affect your site speed at all

Can I talk to a real person?
icon

YES absolutely. We love talking to customers. You can book a call anytime with us whether you're a paying customer or not. We're always available to hop on a call and help you out with tracking questions. Just book at https://tidycal.com/getpixelflow/30-minute-meeting

How is GDPR handled?
icon

PixelFlow is compatible with cookie consent plugins and GTM so you can set it up to load only after consent has been given.

Frequently Asked Questions

How is this different to just using the Meta Pixel on my website?
icon

Server-side tracking (also called the Conversion API) is better than using the standard "Facebook Pixel" implementation because it works even if visitors have ad blockers, tracking prevention, or cookie restrictions enabled meaning you get more complete, accurate data to measure results and improve your ads. It tracks events on your website before they can be blocked by a user's browser meaning you can get more data sent to Meta events manager and in turn reduce your costs because your data is better and more accurate

What are the benefits of PixelFlow?
icon

PixelFlow tracks all events that users take on your website and send those events to Meta before the tracking can be blocked by the browser, adblocker, iPhone etc. This means you get far more accurate reporting data in your Meta events manager leading to reduced costs and increased conversions. Essentially you'll spend less on Meta ads and get a better return as you'll have more accurate data

How much more accurate is PixelFlow vs just the Meta pixel on my website?
icon

PixelFlow picks up 30–40% more conversions that Meta Pixel misses - especially on iOS, Safari, or when ad blockers are active. While Meta relies on browser-side data (which gets blocked), PixelFlow uses server-side tracking to ensure you see the full picture - every click, sale, and signup, even the hidden ones.

Will it slow down my website?
icon

Absolutely not - the PixelFlow script is only 11kb in size and designed to be super lightweight so as not to affect your site speed at all

Can I talk to a real person?
icon

YES absolutely. We love talking to customers. You can book a call anytime with us whether you're a paying customer or not. We're always available to hop on a call and help you out with tracking questions. Just book at https://tidycal.com/getpixelflow/30-minute-meeting

How is GDPR handled?
icon

PixelFlow is compatible with cookie consent plugins and GTM so you can set it up to load only after consent has been given.