Pixel & CAPI loaded together
One script. Browser pixel and Conversions API, deduplicated
Free trial. No card, no tag manager.
Every event goes out twice, and is counted once
When an event fires, PixelFlow sends it from the browser through the Meta pixel and from its servers through the Conversions API. Both carry the same event ID, so Meta keeps one and discards the duplicate. You get the reach of server-side without the double counting.
yoursite.com · one script
Browser pixel
fbq() in the page
Conversions API
PixelFlow server
Meta · 1 Purchase, same event_id
Browser pixel
Fires in the page as normal, for everything Meta’s pixel does well.
Conversions API
Sent from PixelFlow’s servers, so it arrives even when the browser event is blocked.
Shared event ID
Automatic on every event. No manual event_id plumbing.
Live events
Purchase
{…}
12:04:11
Lead
{…}
12:03:58
PageView
{…}
12:03:41
Identifiers that raise Event Match Quality
Server events carry the visitor’s click ID, browser ID, IP and user agent, plus hashed email, phone and name when the event has them. That is what lifts match quality and lets Meta attribute more of your conversions.
No Google Tag Manager, no code
Add one script to your site and tag events with the Visual Tagger or your platform’s native integration. Server-side is on from the start, not a second project.
yoursite.com/pricing
Buy now
Tag this element
Purchase
Fires on every matching button
yoursite.com
Main pixel
all events
EU pixel
all events
Agency pixel
Purchase only
Test pixel
test events
Works the same for every pixel you add
Add more Meta pixels to the site and each one gets both channels, deduplicated, with no extra scripts.
FAQ
Everything you need to know about how PixelFlow sends events to Meta.
Do I still need the Meta pixel code on my site?
No. PixelFlow’s script loads the pixel for you.
What is the Conversions API?
Meta’s server-to-server way of receiving events. PixelFlow sends every event through it from its own servers, alongside the browser pixel.
How does deduplication work?
Both copies of an event carry the same event ID. Meta matches them and counts one.
Will I see events twice in Events Manager?
You will see both received, marked as deduplicated. Only one is counted.
Does this work with ad blockers?
The server-side copy still arrives when the browser copy is blocked, which is the point of sending both.
Can I turn the browser pixel off and send server-side only?
Yes, per site, if your setup calls for it.
Smarter, server-side tracking
Start sending accurate conversions today - no tag manager, no code, no developer required.
Compatible with
